Public Diplomacy and Political Change

Public Diplomacy and Political Change

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The company issued press releases on newsworthy items, had good connections with Peruvian media except El ... aquot;34 a newspaper like La Prensa, interested in laissez-faire capitalism, was fed factual information on the advantages of ... Finally, the company considered the millions it had invested in better employee housing, medical benefits, salaries, etc. as major parts of its public relations efforts.

Title:Public Diplomacy and Political Change
Author: Gregory Henderson
Publisher:Ardent Media - 1973

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