The Magazine from Cover to Cover

The Magazine from Cover to Cover

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Combining extensive research with engaging and attractive presentation, this wide-ranging study encompasses consumer titles, the business press, organizational and association publications, public relations magazines, and imprint and custom publishing. Case histories of selected magazines are included, as are insights from publishers and editors and essays from top magazine professionals on specific industry issues, ranging from ad-free magazines to celebrity journalism.Rates are for full-color, full-page ads inside the magazine, one-time insertion, for 1997. ... by owning Buick, Cadillac, Chevrolet, Oldsmobile, Pontiac, and Saturn, and by producing aircraft engines as well as diesel locomotives and engines.

Title:The Magazine from Cover to Cover
Author: Sammye Johnson, Patricia Prijatel
Publisher:Ntc Publishing Group - 1999

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